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U.S. Highbush Blueberry Council

Press Releases

Los Angeles Chefs Demonstrate Versatility of “Little Blue Dynamos”
Category: Press Releases

Los Angeles Chefs Demonstrate Versatility of “Little Blue Dynamos”

Blueberry Council set the stage for trendsetting restaurateurs to compete Santa Monica, Calif., March 17, 2015 – Continuing its mission of encouraging consumers to make simple, realistic lifestyle changes in…
Blueberry Council Taps Kitchen Stars to Spur Blueberry Sales
Category: Press Releases

Blueberry Council Taps Kitchen Stars to Spur Blueberry Sales

Far-reaching events drive consumer awareness, demand headed into spring season Folsom, Calif., March 25, 2015 – The National Restaurant Association1 predicts restaurant industry sales will surpass $709 billion…
Blueberry Council Encourages Little Changes as a Strategy for Success
Category: Press Releases

Blueberry Council Encourages Little Changes as a Strategy for Success

Marketing efforts for 2015 build on 2014 results Folsom, Calif., January 5, 2015 – In 2015, the U.S. Highbush Blueberry Council will build on the success of its 2014…
For a Healthy 2015, Swap Lofty New Year’s Resolutions for Little Changes
Category: Press Releases

For a Healthy 2015, Swap Lofty New Year’s Resolutions for Little Changes

 Actress/TV host Alison Sweeney, Blueberry Council encourage little changes for big rewards Folsom, Calif., January 2, 2015 – Every January, Americans reflect on the past and look to the future,…
U.S. Highbush Blueberry Council Launches Redesigned Website
Category: Press Releases

U.S. Highbush Blueberry Council Launches Redesigned Website

Dynamic new web presence features an enhanced user experience and fresh content Folsom, Calif., July 31, 2014 – Consumer interests and industry needs were the driving forces behind the
Customers demand healthy options: Chefs get the blues
Category: Press Releases

Customers demand healthy options: Chefs get the blues

Technomic research finds that blueberries are a menu favorite Folsom, Calif., June 10, 2014 – In a benchmark survey of more than 300 foodservice professionals, Technomic found that customer interest…
Top Chefs Discover New Ingredients, Create New Menu Items at The Culinary Institute of America
Category: Press Releases

Top Chefs Discover New Ingredients, Create New Menu Items at The Culinary Institute of America

Innovative solutions emerge from blueberry immersion program Folsom, Calif., April 23, 2014 – Smoked blueberry soup. Oyster mignonette with blueberry vinegar. Pickled blueberry succotash. Spiced Indian chicken dusted with blueberry…
Amidst Growing Demand for Healthful Options, Blueberries Gain Traction on Top Chain Menus
Category: Press Releases

Amidst Growing Demand for Healthful Options, Blueberries Gain Traction on Top Chain Menus

Technomic research reveals increased blueberry use across categories, suggests Gen-Y marketing opportunities  Folsom, Calif., April 10, 2014 – As consumer interest in…
Blueberry Demand On the Rise in U.S., Consumers Trending Younger
Category: Blog, Press Releases

Blueberry Demand On the Rise in U.S., Consumers Trending Younger

Strides made since 2004 guide future marketing strategies Folsom, Calif. – New research from the U.S. Highbush Blueberry Council (USHBC) shows Americans are nearly twice as likely as they…
USDA Approves USHBC Assessment Increase
Category: Blog, Press Releases

USDA Approves USHBC Assessment Increase

Folsom, Calif. – The U.S. Department of Agriculture, after reviewing comments from members of the blueberry industry, has approved the U.S. Highbush Blueberry Council (USHBC) request for…