Are you using consumers’ #1 preferred berry to its fullest potential? And no, we’re not talking about your pancakes, pies or muffins.
From blueberry chutney pizza, blueberry BBQ burgers and blueberry bacon marmalade pork tenderloin – more and more operators are discovering all that blueberries have to offer outside of breakfast and dessert.
With 9 out of 10 operators finding blueberries well-suited for savory applications, the menu barriers that used to restrict this little berry are now behind us. While it’s fun to experiment in the kitchen, we know that meeting customer demand and increasing the bottom line is first and foremost.
Why will this little blue fruit have an impact on menus?1
- 52% consumers believe blueberries make a menu item more appealing
- 62% consumers strongly agree that blueberries are great in many ways beyond breakfast and dessert
- 57% consumers say blueberries make meals more enjoyable
- 1 in 5 consumers will order a menu item simply if blueberries are in it
Bottom line: More blueberries on menus drive more orders. Experimenting with the versatility of blueberries in new and unique ways across your menu can entice your customers and provide them with a dining experience they won’t find anywhere else.
While culinary versatility is virtually endless with fresh and frozen blueberries, don’t sell yourself short. Now is your chance to experiment with ALL forms of blueberries from blueberry powder, puree, compotes, dried and more. Request a FREE Blueberry Sample Box to take your R&D to the next level.
For a spark of savory inspiration, here are a few menu items to kick off your blueberry experimentations:
Simple & Innovative Flatbreads
Savory Blueberry Pizza
Happy Hours Eats
Blueberry Chipotle Barbecue Wings
Comfort Foods with a Twist
Roast Turkey with Blueberry Balsamic Glaze
1 U&A Study conducted by SMS Research on behalf of the U.S. Highbush Blueberry Council, 2017.